Horizon Refractories Private Limited ("we", "our", or "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.horizonrefractories.com. Please read this policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access our website.

1. Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the website includes:

Category	Examples	Why we use it
Name & contact details	Full name, company name, designation, email address, phone/WhatsApp number	To respond to enquiries, send quotations, and provide product information
Enquiry & product data	Product requirements, message content, enquiry form submissions	To process your request and match you with appropriate products or solutions
Location data	Postal address, country, region	To determine shipping feasibility, applicable tax, and regional support
Technical & analytics data	IP address, browser type, pages viewed, device type, referring URL, session duration	To improve website performance, security, and user experience via Google Analytics & GTM

This data is collected through tools such as Google Analytics and Google Tag Manager and is used only in aggregate, anonymised form to improve our website.

2. How We Use Your Information

We use the information we collect for the following purposes:

• To respond to your product enquiries, quotation requests, or general questions
• To provide you with information about our refractory products and services
• To communicate important updates, new product launches, or changes to our services
• To improve and optimise the performance, content, and usability of our website
• To analyse website traffic and user behaviour through analytics tools
• To comply with applicable legal obligations under Indian law
• To prevent fraud and ensure the security of our online operations

We will not use your personal information for unsolicited marketing communications without your prior consent.

3. Sharing of Your Information

We do not sell, trade, rent, or otherwise transfer your personally identifiable information to third parties, except in the following limited circumstances:

• Service Providers: We may share your information with trusted third-party service providers (e.g., email hosting, CRM tools) who assist us in operating our website and conducting our business, provided they agree to keep this information confidential.
• Legal Requirements: We may disclose your information if required by law, court order, or governmental authority.
• Business Transfers: In the event of a merger, acquisition, or sale of company assets, your information may be transferred as part of that transaction.
• Protection of Rights: We may disclose information to protect the rights, property, or safety of Horizon Refractories Private Limited, our customers, or others.

4. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience. Cookies are small data files stored on your device when you visit a website. The following types of cookies are used on this site:

• Essential Cookies: Necessary for the website to function properly.
• Analytics Cookies: Used by Google Analytics and Google Tag Manager to understand how visitors interact with our website.
• Marketing Cookies: Used for Google Ads conversion tracking to measure the effectiveness of our advertising campaigns.
• Preference Cookies: Used by the Google Translate widget to remember your language preference.
• Live Chat Cookies: Used by our Zopim/Zendesk live chat tool when you initiate a chat session.

You can control or disable cookies through your browser settings. However, disabling cookies may affect the functionality of certain parts of our website. For more information about cookies, visit www.allaboutcookies.org.

5. Third-Party Websites

Our website may contain links to external websites, including but not limited to social media platforms such as Facebook, Instagram, YouTube, and WhatsApp. This Privacy Policy does not apply to those third-party websites. We encourage you to review the privacy policies of any third-party sites you visit, as we have no control over their content or privacy practices.

6. Data Security

We take the security of your personal information seriously. We implement a variety of technical and organisational measures to protect your data from unauthorised access, disclosure, alteration, or destruction, including:

• SSL/TLS encryption for all data transmitted through our website
• Restricted access to personal data on a need-to-know basis
• Regular review of our data collection and processing practices

However, please be aware that no method of internet transmission or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal information only for as long as is necessary to fulfil the purposes outlined in this Privacy Policy, or as required by applicable law. Enquiry and contact data is typically retained for a period of up to 3 years from the date of last contact, after which it is securely deleted or anonymised.

8. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

• Right to Access: Request a copy of the personal data we hold about you.
• Right to Correction: Request correction of any inaccurate or incomplete personal data.
• Right to Deletion: Request deletion of your personal data, subject to legal obligations.
• Right to Object: Object to the processing of your personal data for marketing purposes.
• Right to Withdraw Consent: Where processing is based on consent, withdraw that consent at any time.

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days.

9. Children's Privacy

Our website is not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected information from a child, please contact us immediately so we can delete such information.

10. International Data Transfers

Horizon Refractories Private Limited is headquartered in Ahmedabad, Gujarat, India. If you are accessing our website from outside India, please be aware that your information may be transferred to and processed in India. By using our website, you consent to such transfer. We take reasonable steps to ensure that your data is protected in accordance with this Privacy Policy.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal obligations. The updated version will be indicated by an updated "Last Updated" date at the top of this page. We encourage you to review this policy periodically. Your continued use of our website after any changes constitutes your acceptance of the updated Privacy Policy.